Ideas are like fish

6 May

Written By Troy Barbitta

If you want to catch little fish, you can stay in the shallow water. But if you want to catch the big fish, you’ve got to go deeper. Down deep, the fish are more powerful and more pure. They’re huge and abstract. And they’re very beautiful.”

David Keith Lynch
Filmmaker, visual artist, musician, and actor.

Field Notes

Troy Barbitta

troy barbitta is addicted to...design + art direction + brand identity + digital + advertising + art + architecture + interiors + product design + spaghetti.

Ideas are like fish

If you want to catch little fish, you can stay in the shallow water. But if you want to catch the big fish, you’ve got to go deeper. Down deep, the fish are more powerful and more pure. They’re huge and abstract. And they’re very beautiful.”

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